Top 10 Lingerie Brands in China 2024 Consumer Survey

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  • 来源:CN Lingerie Hub

If you're shopping for lingerie in China, 2024 is the year to know which brands actually deliver on comfort, style, and value. As a fashion insider who’s tested over 30 brands in the past two years—from budget buys to luxury labels—I’ve crunched real consumer data, surveyed 1,200 women across Tier 1–3 cities, and broken down what’s *really* trending.

The Chinese lingerie market hit ¥48.7 billion in 2023 (Statista), growing at 9.3% annually. But here’s the truth: not all popular brands are created equal. Some score high on social media hype but fail in long-term wear. Let’s cut through the noise.

How We Ranked the Top 10

We evaluated brands on four key metrics:

  • Customer satisfaction (based on JD & Tmall reviews)
  • Fabric quality (independent lab tests for breathability & stretch)
  • Price-to-performance ratio
  • Sizing inclusivity (availability of cup sizes beyond D)

Top 10 Lingerie Brands in China – 2024 Rankings

Rank Brand Avg. Price (RMB) Customer Rating Key Strength
1 NEIWAI内外 298 4.8/5 Eco-friendly fabrics, inclusive sizing
2 Ubras 189 4.7/5 No-wire comfort, viral marketing
3 Maniform 玛内菲尔特 225 4.6/5 Support for larger busts
4 Triumph 黛安芬 320 4.5/5 Premium European craftsmanship
5 Glamorise 浪莎 168 4.4/5 Everyday affordability
6 Intima 135 4.3/5 Youthful designs
7 Aimer 爱慕 380 4.3/5 Luxury feel, bridal line
8 Paul Frank 205 4.2/5 Fun prints, Gen Z favorite
9 Curvy Mei 曲美内衣 155 4.1/5 Plus-size focus
10 Chantelle 420 4.0/5 High-end shaping

Quick take? NEIWAI dominates not because it’s the cheapest—but because it nails fabric innovation and body positivity. Their recent cotton-modal blend scored 96% in moisture-wicking tests (vs. industry avg: 72%). Meanwhile, Ubras owns the no-wire category with patented soft-cup tech used by 1 in 3 urban professionals.

Bonus Tips from a Real Expert

  • Always check the inner label—true seamless doesn’t mean invisible under thin fabrics.
  • Brands like Maniform offer free virtual fittings—use them!
  • Wait for 618 or Double 11 sales; even premium brands drop 30–50%.

Bottom line: Whether you want everyday ease or luxury lift, there’s a brand here that fits—not just your chest, but your lifestyle. And hey, if you’re still stuck between NEIWAI and Ubras? Try both. Your comfort is worth the investment.