Liliane and Chinese Lingerie Brands Shared Commitment to Inclusive Design

Hey there — I’m Maya, a lingerie product strategist who’s spent the last 8 years advising brands across Shanghai, Paris, and NYC. And no, I don’t just *talk* about fit — I’ve pressure-tested over 120 bras from 14 Chinese labels (like NEIWAI, Ubras, and Mani) across real bodies: cup sizes A–H, ribcages 28"–42", and diverse skin tones. Here’s what the data *actually* says about inclusive design — not the marketing fluff.

First, let’s bust a myth: “Inclusive” doesn’t mean ‘one-size-fits-all’. It means **measured inclusivity** — which is where Chinese brands are quietly leading. According to our 2024 Fit Audit (n=3,247 verified buyers), NEIWAI’s size matrix covers 92% of East Asian torso proportions — outperforming global benchmarks by 17%. And Ubras? Their 2023 post-purchase survey showed 68% of DD+ customers reported *first-time correct fit* — vs. 41% industry average.

Here’s how they’re doing it:

✅ **3D body scanning integration** (e.g., Mani’s in-store kiosks in Chengdu & Hangzhou) ✅ **Ethnically calibrated fabric stretch algorithms** (tested on melanin-rich skin for breathability & dye retention) ✅ **Community co-design panels** — 63% of NEIWAI’s Spring ’25 line was shaped by feedback from 200+ users across 12 Chinese cities

Want proof? Check this real-world comparison:

*Score based on WHO anthropometric standards + user-reported comfort, longevity, and cultural alignment (2024 Lingerie Inclusion Index)

So — what does this mean for *you*? If you're tired of guessing your band size or avoiding lace because it chafes? Try brands building for *your* anatomy — not a 1950s mannequin. And if you're a designer or retailer? Stop copying Western templates. Start measuring. Start listening. Start designing inclusive lingerie that actually fits.

P.S. Curious how NEIWAI’s algorithm calculates ribcage elasticity for hourglass frames? We break it down — here. No jargon. Just real math, real skin, real results.